Using Smartphones in Ministry

Marty Lange, of SIL International, explains right at the start of his presentation why using smartphones in your ministry is so strategic.  Even if you are working in an area without cellular service or internet, a smartphone is a media player. Twenty-six percent of the world’s population is under 14 years old and they will all … Read more

How to Learn and Leverage Your People’s Mobile Usage

Marty Lange was attending the 2013 MMF Consultation when “Tomi Ahonen completely blind-sided me.” Tomi gave statistics on mobile usage and spoke on how smart phones would change everything. Marty recalled his time at Wycliffe where they made powerful content, but distribution was always a problem. People (minority language speakers) did not have a way to consume … Read more

"Every Cellphone a Bible" Survey Report

Cellphone technology, the 7th wave of mass media, is quickly changing the landscape of communication worldwide. Last year we surveyed 21,000 youth living in Mexico, Guatemala and Peru, measuring their attitude toward and usage of cellphone technology. Our goal was to measure how youth between the ages of 12 and 24, living in rural areas, are … Read more

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